Dramatic Oil Company

John Wilkes Booth and his actor friends drilled for Pennsylvania oil in 1864 — and found it.

 

After forming an oil company and drilling for “black gold” in booming northwestern Pennsylvania, the actor’s dreams of a petroleum fortune collapsed in June 1864. He then sought fame as a martyr to the Confederacy. A failed oilman turned assassin.

As the Civil War approached its bloody conclusion, John Wilkes Booth in January 1864 made the first of several trips to Franklin, Pennsylvania, where he purchased an oil lease on the Fuller farm. Maps reveal the three-acre strip of land on the farm, about one mile south of Franklin and on the east side of the Allegheny River. (more…)

Ohio Oil Company

Marathon before and after independence from the Standard Oil Company.

 

John D. Rockefeller, who in 1870 founded Standard Oil Company in Cleveland, Ohio, by 1890 had established his dominance throughout the U.S. petroleum industry — putting every small oil venture at risk. In an effort fight back, in 1887 a group independent producers founded the Ohio Oil Company in Lima. Seventy-five year later, their company became Marathon Oil. (more…)

Marathon of Ohio Oil

A 1954 well drilled by the Ohio Oil Company reached more than four miles deep.

 

Founded in 1887 by Henry M. Ernst, the Ohio Oil Company got its exploration and production start in northwestern Ohio, at the time a leading oil-producing region. Two years later,  John D. Rockefeller’s Standard Oil Trust purchased the growing company — known as “The Ohio” — and in 1905 moved headquarters from Lima to Findlay.

Soon establishing itself as a major pipeline company, by 1908 the Ohio controlled half of the oil production in three states. The company resumed independent operation in 1911 following the dissolution of the Standard Oil monopoly. The new Ohio Oil’s exploration operations expanded into Wyoming and further westward.

Marathon of Ohio Oil motor oil advertisement

The Ohio Oil Company in 1930 purchased Transcontinental Oil, a refiner that had marketed gasoline under the trademark “Marathon” since 1920. Photo courtesy Library of Congress.

By 1915, the company’s infrastructure had added 1,800 miles of pipeline as well as gathering and storage facilities from its newly acquired Illinois Pipe Line Company. The Ohio then purchased the Lincoln Oil Refining Company to better integrate and develop more crude oil outlets.

“Ohio Oil saw the increasing need for marketing their own products with the ever-increasing supply of automobiles appearing on the primitive roads,” explained Gary Drye in a 2006 forum at Oldgas.com

The company ventured into marketing in June 1924 by purchasing Lincoln Oil Refining Company of Robinson, Illinois. With an assured supply of petroleum, the Ohio Oil’s “Linco” brand quickly expanded.

Marathon of Ohio Oil gas station

The Ohio Oil Company marketed its oil products as “Linco” after purchasing the Lincoln Oil Refinery in 1920. Undated photo of a station in Fremont, Ohio.

Meanwhile, a subsidiary in 1926 co-discovered the giant Yates oilfield in the Permian Basin of New Mexico and West Texas. “With huge successes in oil exploration and production ventures, Ohio Oil realized they needed even more retail outlets for their products,” Drye reported. By 1930, the company distributed Linco products throughout Ohio, Indiana, Illinois, Michigan and Kentucky.

Marathon of Ohio Oil

In 1930 Ohio Oil purchased Transcontinental Oil, a refiner that had marketed gasoline under the trademark “Marathon” across the Midwest and South since 1920. Acquiring the Marathon product name included the Pheidippides Greek runner trademark and the “Best in the long run” slogan.

Marathon of Ohio Oil Marathon logo

Adopted in 2011, the third logo for corporate branding in Marathon Oil’s 124-year history.

According to Drye, Transcontinental “can best be remembered for a significant ‘first’ when in 1929 they opened several Marathon stations in Dallas, Texas in conjunction with Southland Ice Company’s ‘Tote’m’ stores (later 7-Eleven) creating the first gasoline/convenience store tie-in.”

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The Marathon brand proved so popular that by World War II the name had replaced Linco at stations in the original five-state territory. After the war, Ohio Oil continued to purchase other companies and expand throughout the 1950s.

Ohio Oil’s California Record

As deep drilling technologies continued to advance in the 1950s, a record depth of 21,482 feet was reached by the Ohio Oil Company in the San Joaquin Valley of California.

Marathon of Ohio Oil magazine article

Petroleum Engineer magazine in 1954 noted the well set a record despite being “halted by a fishing job.”

The deep oil well drilling attempt about 17 miles southwest of Bakersfield in prolific Kern County, experienced many challenges. A final problem led to it being plugged with cement on December 31, 1954. At more than four miles deep, down-hole drilling technology of the time was not up to the task when the drill bit became stuck.

The challenge of retrieving obstructions from deep in a well’s borehole – “fishing” – has challenged the petroleum industry since the first tool stuck at 134 feet and ruined a well spudded just four days after the famous 1859 discovery by Edwin Drake in Pennsylvania (see The First Dry Hole).

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In a 1954 article about deep drilling technology, The Petroleum Engineer noted the Kern County well of Ohio Oil  — which would become Marathon Oil — set a record despite being “halted by a fishing job.” The well was a financial loss.

A 1953 Kern County well drilled by Richfield Oil Corporation produced oil from a depth of 17,895 feet, according to the magazine. At the time, the average U.S. cost for the nearly 100 wells drilled below 15,000 feet was about $550,000 per well. Learn more California petroleum exploration history by visiting the West Kern Oil Museum.

More than 630 exploratory wells with a total footage of almost three million feet were drilled in California during 1954, according to the American Association of Petroleum Geologists — the AAPG, established in 1917.

In 1962, celebrating its 75th anniversary, The Ohio changed its name to Marathon Oil Company and launched its new “M” in a hexagon shield logo design. Other milestones include:

1981 – U.S. Steel (USX) purchased the company.
1985 – Yates field produced its billionth barrel of oil.
1990 – Marathon opened headquarters in Houston.
2005 – Marathon became 100 percent owner of Marathon Ashland Petroleum LLC, which later became Marathon Petroleum Corp.
2011 – Completed a $3.5 billion investment in the Eagle Ford Shale play in Texas.

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On June 30, 2011, Marathon Oil became an independent upstream company and unveiled an “energy wave” logo as it prepared to separate from Marathon Petroleum, based in Findlay. Read a more detailed history in Ohio Oil Company and visit the Hancock Historical Museum in Findlay. 

On May 29, 2024, Marathon Oil announced it was being acquired by ConocoPhillips in an all-stock transaction valued at $22.5 billion.

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Recommended Reading: Portrait in Oil: How Ohio Oil Company Grew to Become Marathon (1962). Your Amazon purchase benefits the American Oil & Gas Historical Society. As an Amazon Associate, AOGHS earns a commission from qualifying purchases.

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The American Oil & Gas Historical Society (AOGHS) preserves U.S. petroleum history. Please support this energy education website, subscribe to our monthly email newsletter, and help expand historical research. Contact bawells@aoghs.org. Copyright © 2026 Bruce A. Wells. 

Citation Information – Article Title: “Marathon of Ohio Oil.” Authors: B.A. Wells and K.L. Wells. Website Name: American Oil & Gas Historical Society. URL: https://aoghs.org/stocks/marathon-ohio-oil. Last Updated: March 31, 2026. Original Published Date: December 28, 2014.

This Week in Petroleum History: March 30 – April 5

March 30, 1980 – Deadly North Sea Gale –

A massive gale in the North Sea capsized a floating accommodation platform for Phillips Petroleum Company workers, killing 123 people. The Alexander L. Kielland, 235 miles east of Dundee, Scotland, housed 208 men who worked on a nearby rig in the Ekofisk field. The converted semi-submersible drilling platform served as housing space for the Phillips production platform 300 yards away. Most of the Phillips Petroleum workers were from Norway.

The wind was gusting to 40 knots with waves up to 12 meters high when anchor cables broke, according to a 2019 SAFETY4SEA article. “The rig had just been winched away from the Edda production platform. At about 6:30 p.m., most men were off duty in the accommodation on Alexander L. Kielland when they felt a ‘sharp crack’ followed by ‘some kind of trembling,’ survivors said. Within seconds, the platform tilted between 35 and 40 degrees.”
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