Oil in the Land of Oz

Did L. Frank Baum’s 1880s oil business inspire the Tin Man?

 

The Tin Man in The Wonderful Wizard of Oz can trace his roots to the earliest U.S. oilfields where L. Frank Baum operated a lubricant business before becoming the famous children’s book author. (more…)

Arkansas Oil Ventures

Arkansas oilfield discoveries as early as the 1920s created boom towns and launched the state’s petroleum industry. In the 1950s, Arkansas Oil Ventures would try but fail to be part of a resurgence in drilling.

Arkansas’ first commercial oil well was drilled in 1921 at El Dorado in Union County, 15 miles north of the Louisiana border. The 68-square-mile field led U.S. oil output by 1925 with production reaching 70 million barrels of oil. (more…)

Wallace Oil Company

 

When Edwin L. Drake drilled the first U.S. oil well in 1859 along a creek at Titusville, Pennsylvania, he transformed the landscape of the Allegheny River valley — and America’s energy future. The former railroad conductor’s discovery launched a new industry as investors and drillers rushed to cash in on the new resource for making kerosene for lamps.

Wallace Oil Company would be among the earliest U.S. petroleum companies, and the venture’s fate would presage the riskiness of America’s new exploration and production industry.

Vignette from Wallace Oil Company stock certificate, 1875.

Grocery store owner John Wallace formed the Wallace Oil Company in 1865 to drill for “black gold.” Detail from Wallace Oil Company stock certificate.

The ensuing scramble fueled the nation’s first petroleum drilling boom. Newspapers reported discoveries on farms clustered in Northwestern Pennsylvania’s “oil region.”

Newly incorporated oil companies rushed to construct wooden derricks with steam-powered cable tools for “making hole.”

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Drillers came to John Rynd’s farm at the junction of Oil Creek and Cherry Tree Run, the Blood farm to the north, and the widow McClintock farm to the south. 

Pennsylvania Oil Fever

Operating a grocery store on the Rynd farm in 1859, Irish immigrant John Wallace witnessed the excitement firsthand. When the first of many wells found oil on the farm in 1861, derricks already crowded nearby hillsides. Four years later, the 24-year-old entrepreneur caught oil fever and incorporated Wallace Oil Company in 1865 with an office at 319 Walnut Street in Philadelphia.

Map of Wallace Oil Company wells on the Rynd farm, PA.

After witnessing the oil region’s drilling boom from his Rynd farm grocery store, John Wallace caught oil fever. “Oil Region of Pennsylvania,1865” map courtesy David Rumsey Historical Map Collection, F.W. Beers & Co.

With the science of petroleum geology in its infancy, “creekology” and oil seeps often were the only tools for finding promising locations to drill. Some exploration companies turned to dowsing (hazel or peach tree rods preferred) to find oil.

Wallace’s company sold stock certificates and acquired a 3/32 royalty interest in a 200-acre tract on the neighboring McClintock farm (previously owned by investors Curtiss, Haldeman, and Fawcett). 

Although records offer no evidence of Wallace Oil Company actually drilling and completing a well, Wallace’s lease trading speculations, financed by his 3/32 royalty income, and energetic sales of stock, made the company money.

Wallace Oil Company building, circa 1875 building in the Pennsylvania oil region.

A circa 1875 building at Rouseville in the Pennsylvania oil region hosted an attorney, lease agents, a small oil exchange, and petroleum companies like Wallace Oil Company. Detail from stereograph “Pleasant morning – Rouseville,” courtesy Library of Congress.

Purchasers of Wallace’s stock stood to gain from both royalties and appreciation. The financial horizon looked promising. In 1865, a 42-gallon barrel of oil sold for $6.59 a barrel (nearly $100 in 2013 dollars).

Boom and Bust

As the gamble to find oil spread, Pithole Creek and other oilfield discoveries inspired more drilling — and speculation at oil exchanges in Titusville, Oil City, and elsewhere.

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Those seeking petroleum riches in 1864 included John Wilkes Booth, whose Dramatic Oil Company drilled on a 3.5-acre lease on the Fuller farm.

By the end of 1869, Wallace Oil Company ‘s McClintock farm leases still produced an average of 200 barrels of oil daily from 32 wells. It took three more years before Wallace Oil Company paid its first and only dividend to investors, who received one cent per share in 1874. But by then, one industry publication noted, “oil had left the territory.”

The company dutifully paid the state an annual “Tax on Stock,” and in 1871 paid its first “Tax on Income.”

A circa 1875 Library of Congress stereograph of a small building includes signs for the “Wallace Oil Company,” the “Allegheny & Pittsburgh Oil Co.,” the “Oil Basin Petroleum Co.,” the “Buchanan Royalty Oil Co.,” and the “Rouseville Oil Co.”  

Rouseville in 1861 had been the scene of a deadly oil well fire, one the earliest fatal conflagrations of the U.S. oil and natural gas industry.

By the early 1890s, Wallace Oil Company’s expanded oil-region holdings were reduced to the original 3/32 royalty from its McClintock property, which no longer produced commercial quantities of oil. Overproduction had drained profitability from the countryside.

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In August 1895, American Investor reported Wallace Oil Company had lost its wells and property and could not even muster resources to pay legal fees associated with formal dissolution of the company. The grim assessment concluded, “The company is in a hopeless condition. The stock has no market value.”

Visit the Drake Well Museum and Park in Titusville.

The stories of exploration and production companies joining petroleum booms (and avoiding busts) can be found in Is my Old Oil Stock worth Anything?

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Recommended Reading: Trek of the Oil Finders: A History of Exploration for Petroleum (1975); Myth, Legend, Reality: Edwin Laurentine Drake and the Early Oil Industry (2009). Your Amazon purchase benefits the American Oil & Gas Historical Society. As an Amazon Associate, AOGHS earns a commission from qualifying purchases.

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The American Oil & Gas Historical Society (AOGHS) preserves U.S. petroleum history. Please become an AOGHS annual supporter and help maintain this energy education website and expand historical research. For more information, contact bawells@aoghs.org. © 2024 Bruce A. Wells. All rights reserved.

Citation Information – Article Title: “Wallace Oil Company.” Authors: B.A. Wells and K.L. Wells. Website Name: American Oil & Gas Historical Society. URL: https: https://aoghs.org/old-oil-stocks/wallace-oil-company. Last Updated: June 11, 2024. Original Published Date: June 17, 2021.

 

Dinosaur Fever – Sinclair’s Icon

Marketing icon “Dino” and friends introduced children to wonders of the Mesozoic era courtesy of Sinclair Oil.

 

Harry Ford Sinclair established his petroleum company in 1916, making it one of the oldest continuous names in the U.S. energy  industry. Appearing among other Sinclair Oil Company dinosaurs during the 1933-1934 World’s Fair in Chicago, “Dino” quickly became a marketing icon whose popularity – and educational value – with children remains today.

With $50 million in assets, Harry Ford Sinclair borrowed another $20 million and formed Sinclair Oil & Refining Corporation on May 1, 1916.  He brought together a collection of several depressed oil properties, five small refineries and many untested leases — all acquired at bargain prices.

After the New York World's Fair ended in 1965, traveling Sinclair dinosaurs like this visited shopping malls and Sinclair gas stations.

After the New York World Fair ended in 1965, this 70-foot “Dino” (an Apatosaurus) and other Sinclair Oil Dinoland exhibits  traveled more 10,000 miles, stopping at shopping centers and Sinclair service stations.

After the New York World’s Fair concluded in 1965, “Dino” and a caravan of Dinoland exhibits left Queens to begin a three-year tour, travelling more than 10,000 miles through 25 states to visit shopping centers — and Sinclair stations.

During its first 14 months of operations, Sinclair’s New York-based company produced six million barrels of oil for a net income of almost $9 million. The company’s refining capacity grew from 45,000 barrels of oil a day in 1920 to 100,000 barrels of oil a day in 1926. Refining capacity reached 150,000 barrels of oil per day in 1932.

The prospering producing and refining company began using an Apatosaurus (then called a Brontosaurus) in its advertising, sales promotions and product labels in 1930. Children loved it.

Chicago World’s Fair

Excited crowds gathered at Sinclair Oil Company dinosaurs exhibit during the Century of Progress International Exposition, also known as the Chicago World’s Fair, from May 27, 1933, to October 31, 1934.

Sinclair Oil “Brontosaurus” debut in Chicago as exhibit during the 1933-1934 “Century of Progress” World’s Fair.

The first Sinclair Oil “Brontosaurus” trademark made its debut in Chicago as an exhibit during the 1933-1934 “Century of Progress” World’s Fair.

As Sinclair’s dinosaur exhibit attracted Depression Era crowds. the company published a special edition newspaper, Big News, promoting the company’s diverse array of dinosaurs — and petroleum products.

Sinclair Oil Company dinosaurs promoted in company newspaper at Chicago World's Fair..

“Sinclair uses dinosaurs in its motor oil adverting to impress on your mind the tremendous age of the crude oils from which Sinclair Motor Oils are made,” proclaimed one Big News article.

The Sinclair dinosaur exhibit drew large crowds once again at the 1936 Texas Centennial Exposition. Four years later, even more visitors marveled at an improved 70-foot dinosaur in Sinclair’s “Dinoland Pavilion” at the 1939-1940 New York World’s Fair.

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Sinclair’s green giant and his accompanying cast of Jurassic buddies, including Triceratops, Stegosaurus, a duck-billed Hadrosaurus, and a 20-foot-tall Tyrannosaurus Rex – were again a success, especially among young people.

Sinclair gas station illustration on free Pennsylvania map.

Sinclair’s first super-fuel is marketed in 1926. The “HC” initials stand for “Houston Concentrate,” but some advertising men prefer the term “High Compression.”

Although it was the first U.S. exposition to be based on the future — “the world of tomorrow” — the Sinclair dinosaurs remained a popular attraction among other innovative exhibits. The Westinghouse Company featured “Electro the Moto-Man,” a seven-foot robot that talked and smoked cigarettes.

“Dino” and friends would return to New York City with even greater acclaim in 1964. But it was soon after the Chicago World’s Fair that the oil company recorded its most successful single promotion.

Sinclair Dinosaurs Stamps

In 1935, Sinclair Oil published dinosaur stamps and a  stamp album that could be filled only with colored dinosaur stamps — issued one at a time weekly at Sinclair service stations.

The first printing of Sinclair’s dinosaur stamp albums — distributed through its dealers within 48 hours after a single network radio broadcast of the offer — would astound marketing professionals.

Sinclair dinosaur

In 1935, Sinclair gas stations offered dinosaur stamp albums – and eventually handed out four million albums and 48 million stamps.

“The final totals were 4 million albums and 48 million stamps,” the company  noted about its campaign. “Dino” surpassed the other Sinclair Oil Company dinosaurs in becoming an icon of successful petroleum marketing wherever it went.

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Refurbished, the 70-foot-long fiberglass green giant and his eight companions — including a large, 45-foot Tyrannosaurus Rex — would return to New York for another world’s fair in 1964-1965.

Illustration of Sinclair Oil Company's Dinoland" at 1964-1965 New York World’s Fair.

Fifty million New York City visitors attend the 1964-1965 New York World’s Fair — with the Sinclair Corporation’s “Dinoland” exhibition among the most popular of all.

In early 1964, spectators along the Hudson River were amazed to see a barge crowded with an improved Dino and his kin floating downriver. The super-sized reptiles were again bound for a New York World’s Fair. One, a Triceratops, was delivered by helicopter.

New York World’s Fair

“For the first time in 70 million years a herd of dinosaurs will travel down the Hudson River this month,” noted the September 1963 issue of Popular Science.

A barge on the Hudson River loaded with Sinclair dinosaurs in 1964.

Spectators in 1964 marveled at a barge with dinosaurs on the Hudson River.

“Faithfully sculptured and big as life,” noted the magazine, the fiberglass dinosaurs traveled by barge from the Catskill Mountains studio of animal sculptor Louis Paul Jonas, his 18 assistants and paleontologist advisers. 

Dismantling of "the great statue that stood in the Sinclair Pavilion of the New York World's Fair, 1965."

Dismantling of “the great statue that stood in the Sinclair Pavilion of the New York World’s Fair, 1965.” Photo by Robert Walker, the New York Times Archives.

The nine dinosaurs took two months and $250,000 to complete by opening day, April 22, 1964. By the end of the World’s Fair, about 50 million visitors had marvelled at Sinclair’s “Dinoland” exhibit. Dino’s travels did not end when the fair closed in October 1965.

Sincalair Dinoland on exhibitin 1965 at Southdale Mall in Edina, Minnesota, where Andy and Doug Ward were photographed by their father David in front of Triceratops. Photo courtesy Doug Ward.

In July 1966, the Sinclair Dinoland exhibit visited Southdale Mall in Edina, Minnesota, where Andy and Doug Ward were photographed by their father David in front of Triceratops. Photo courtesy Doug Ward.

After being disassembled and configured for an extended road trip, Dino began visiting shopping centers and other venues where crowds of children were introduced to the wonders of prehistory, courtesy of Sinclair.

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Today, many fair visitors fondly remember another attraction of Sinclair’s Dinoland popular Pavilion – “Mold-A-Rama” machines that dispensed warm, plastic dinosaurs for 25 cents.

Poster promoting Sinclair Oil Company dinosaurs at 1965 World's Fair Dinoland.

One of the New York World’s Fair dinosaurs would end up in Kansas.

After traveling more 10,000 miles through 25 states and 38 major cities, Dino retired to Dinosaur Valley State Park in Glen Rose, Texas, about 50 miles southwest of Fort Worth. He can still be seen there today. The Texas park contains some of the best preserved dinosaur tracks in the world.

Sinclair Oil Company's 70-foot Apatosaurus on display at Dinosaur Valley State Park in Texas.

Sinclair Oil Company’s 70-foot Apatosaurus (and a 45-foot Tyrannosaurus Rex) are displayed in Dinosaur Valley State Park, 50 miles southwest of Fort Worth, Texas. Photo courtesy Dinosaur Valley State Park.

“There are two fiberglass models,” the park notes, “a 70-foot Apatosaurus and a 45-foot Tyrannosaurus Rex. They were built, under commission of the Sinclair Oil Company, for New York World’s Fair Dinosaur Exhibit of 1964 – 1965.”

Corythosaurus in Kansas

Although Sinclair was born in Benwood, West Virginia, today a Wheeling suburb, he grew up in Independence, Kansas. The Historical Museum of Independence educates visitors with an Oil Room exhibiting Sinclair’s extensive Mid-Continent oilfield production and refining heritage.

Corythosaurus pictured on a Sinclair Oil Company dinosaur stamp.

Sinclair Oil Corporation distributed 48 million dinosaur stamps in a highly successful marketing campaign.

On display in a nearby public park is Corythosaurus — one the dinosaurs from Sinclair’s “Dinoland” exhibit at the New York World’s Fair. The museum’s Old Post Office building was placed on the National Register of Historic Places in 1988.

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“The museum’s permanent exhibits in 22 rooms tell stories of the early settlers’ lifestyle; the history of the oil industry; some of the Indian Culture collection and various historical artifacts,” explains the Historical Museum of Independence.

Sinclair dinosaur made in a "Mold-A-Rama" machine for 25 cents.

Young New Work World’s Fair visitors recall Sinclair’s “Mold-A-Rama” machine that made a souvenir dinosaur for 25 cents. “See it formed right before your very eyes!” Two sides of a mold came together, producing a still warm plastic dinosaur.

Although later a respected American industrialist, Harry Sinclair was implicated in the Teapot Dome Scandal. Albert Fall, appointed Interior Secretary in 1921 by President Warren G. Harding, was found guilty of accepting a bribe in 1929 — the first cabinet member to be convicted of a felony.

With full control of the Naval Petroleum Reserves, Fall had awarded noncompetitive leases to Sinclair’s Mammoth Oil Company for Teapot Dome oil reserves. Harry Sinclair was acquitted of giving a bribe, but served six-and-a-half months in prison for contempt of court and the U.S. Senate. He died on November 10, 1956. 

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Recommended Reading: The 1964-1965 New York World’s Fair, Images of America (2004); The Exciting World of Dinosaurs, Sinclair Dinoland, New York World’s Fair 1964-65 (souvenir booklet); Teapot Dome Scandal (2009). Your Amazon purchase benefits the American Oil & Gas Historical Society. As an Amazon Associate, AOGHS earns a commission from qualifying purchases.

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The American Oil & Gas Historical Society (AOGHS) preserves U.S. petroleum history. Please become an AOGHS annual supporter and help maintain this energy education website and expand historical research. For more information, contact bawells@aoghs.org. © 2024 Bruce A. Wells. All rights reserved.

Citation Information – Article Title: “Dinosaur Fever – Sinclair’s Icon.” Authors: B.A. Wells and K.L. Wells. Website Name: American Oil & Gas Historical Society. URL: https://aoghs.org/oil-almanac/sinclair-dinosaur. Last Updated: May 22, 2024. Original Published Date: January 27, 2010.

Halliburton and the Healdton Oilfield

Shallow Oklahoma oilfield launched many petroleum giants.

 

When an Oklahoma drilling boom arrived in 1919 thanks to shallow wells in the Healdton oilfield, a 27-year-oid inventor applied his new method for cementing oil wells. His service company would become one of the largest in the world. 

Erle Palmer Halliburton (1892-1957) received a U.S. patent for his “Method and Means for Cementing an Oil Well in 1921 during Oklahoma drilling booms in and around the Healdton oilfield. He had arrived in Duncan after working for service companies in North Texas towns, including boom town Burkburnett.

Pierce-Arrow exhibit at oil museum in Healdton, Oklahoma.

The Healdton Oil Museum includes IPAA founder Wirt Franklin’s Pierce-Arrow. The museum hosts annual oil history events.

Halliburton’s New Method Oil Well Cementing Company would receive many patents on its way to becoming Halliburton Corporation, which in 2022 employed 42,000 worldwide specializing in “locating hydrocarbons and managing geological data, to drilling and formation evaluation, well construction and completion, and optimizing production through the life of the field.”

The Healdton field was first revealed in August 1913 by the Wirt Franklin No. 1 well about 20 miles northwest of Ardmore. The wildcat well discovered what soon became known as the “poor man’s field,” because of its shallow depth and low cost of drilling.

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The Carter County oilfield, about 70 miles east of Burkburnett, quickly attracted independent producers with limited financial backing — often edging out major oil company competitors.

“Within a 22-mile swath across Carter County, one of the nation’s greatest oil discoveries was made — the Greater Healdton-Hewitt Field,” reported Kenny Arthur Franks in his 1989 history of the oilfield.

“Encompassing some of the richest oil-producing land in America, Healdton and Hewitt, discovered in 1913 and 1919 respectively, produced an astounding 320,753,000 barrels of crude by the close of the first half of the 20th century,” Franks explained.

Erle P. Halliburton Halliburton in 1957. Photo courtesy Oklahoma Hall of Fame.

Erle P. Halliburton Halliburton in 1957. Photo courtesy Oklahoma Hall of Fame.

In addition to launching Halliburton’s petroleum career, the shallow field also helped independent producer Wirt Franklin in 1929 become the first president of the then Tulsa-based Independent Petroleum Association of America (IPAA). 

The Healdton Oil Museum preserves Franklin’s and other independent producers’ exploration heritage — and many who got their start in the Healdton field. Among them were former Oklahoma Governor Charles Haskell and Roy Johnson, president of the Healdton Petroleum Company.

According to the Oklahoma Historical Society (OHS), the towns of Wilson, Ringling, and New Healdton (now Healdton) came into existence during the oilfield’s development. Just a few who began their careers there were Robert Hefner Sr. and Lloyd Noble.

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“Hefner, a lawyer, introduced the concept of subsurface leasing into mineral rights law,” OHS notes. “Noble developed an international oil business and established the Samuel Roberts Noble Foundation, a nonprofit biotechnology research foundation that helps farmers.”

Born in Ardmore in 1896, Noble found early success at Healdton — and at the Seminole oil boom in 1926.

Noble also was instrumental in the success of a top-secret drilling project during World War II (see Roughnecks of Sherwood Forest).

Cement Well Control

Healdton drilling boom and its many shallow wells, Halliburton established his New Method Oil Well Cementing in Duncan. He was soon experimenting with technologies to improve oil well production. Water intrusion hampered many wells, requiring time and expense for pumping out.

Halliburton noted in his 1920 patent application, “Water has caused the abandonment of many wells which would have developed a profitable output.”

The oilfield cementing innovation — at first resisted by some skeptics — isolated the various down-hole zones, guarded against collapse of the casing and permitted control of the well throughout its producing life.

Halliburton statue in Duncan, Oklahoma.

The city of Duncan, Oklahoma, dedicated a Halliburton statue in 1993.

According to William Pike, former editor-in-chief of E&P magazine, Halliburton’s well cementing process revolutionized how oil and natural gas wells were completed.

Halliburton also patented other modern cementing technologies, including the jet mixer, the remixer and the float collar, guide shoe and plug system, bulk cementing, multiple-stage cementing, advanced pump technology and offshore cementing technology.

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Halliburton’s only real service company competitor for decades was Carl Baker of Baker Oil Tools. Halliburton Oil Well Cementing Company in 1938 expanded into offshore work with a barge-mounted unit cementing a well off the Louisiana coast.

Meanwhile, another Oklahoma oilfield service company, the Reda Pump Company, had been founded by Armais Arutunoff, thanks to help from his close friend Frank Phllips and Phillips Petroleum of Bartlesville, Oklahoma. 

Arutunoff invented a practical electric submersible pump). As Phillips foresaw, use of the Arutunoff artificial lift pump would dominate U.S. oilfields by 1938 — and oilfields worldwide after World War II.

Hydraulic Fracking

A major petroleum industry milestone came in 1949, when Halliburton and Stanolind Oil Company completed a well near Duncan, Oklahoma – the first commercial application of hydraulic fracturing (see Shooters – A “Fracking” History).

“Halliburton was ever the tinkerer. He owned nearly 50 patents,” noted Pike. “Most are oilfield, and specifically cementing related, but the number includes patents for an airplane control, an opposed piston pump, a respirator, an airplane tire and a metallic suitcase.”

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Thanks in part to his prospering oilfield service company, Halliburton in 1931 started his own airline in Tulsa, the Southwest Air Fast Express — Safeway Airlines — that later merged with American Airlines.

As U.S. production from oil and natural gas shale formations grew in 2018, Halliburton Corporation’s worldwide operations employed 80,000 people. 

Learn more about Halliburton’s oilfield inventiveness in Halliburton cements Wells.

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Recommended Reading: Ragtown: A History of the Greater Healdton-Hewitt Oil Field (1989); Erle P. Halliburton: Genius with Cement (1959). Your Amazon purchase benefits the American Oil & Gas Historical Society. As an Amazon Associate, AOGHS earns a commission from qualifying purchases.

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The American Oil & Gas Historical Society (AOGHS) preserves U.S. petroleum history. Please become an AOGHS supporter and help maintain this energy education website and expand historical research. For more information, contact bawells@aoghs.org. © 2024 Bruce A. Wells.

Citation Information – Article Title: “Halliburton and the Healdton Oilfield.” Authors: B.A. Wells and K.L. Wells. Website Name: American Oil & Gas Historical Society. URL: https://aoghs.org/petroleum-pioneers/halliburton-and-healdton-oilfield. Last Updated: June 3, 2024. Original Published Date: July 14, 2015.

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